Doctors of BC
think: act consulting was given the challenge of incorporating non-profit societies for family physicians as part of a new innovative approach to engaging GPs in improving primary care. Most participants had never been on a non-profit board and were cautious about the potential impact on their work-life balance. Think: act consulting developed and templated a process that required two meetings of 1.5 hours long to establish each society, develop governance documents and a member recruitment strategy. Using this approach, over 85% of BC's family doctors became part of a Division within two years.
With the number of Divisions expanding quickly, there was a need for a provincial infrastructure to support their development, evaluation and their work in improving local health care systems, not to mention the tricky work of building and supporting a culture of collaboration. Think: act consulting defined the needed set of activities, divided the work into coherent roles and identified the systems and processes that would make it possible to expand, support and sustain a growing grassroots physician movement for change.
Finally, those who know BC are aware that the population is spread across a huge geographic area, and developing Divisions that have the critical mass to be functional entities is just not financially feasible. Kyle worked with the growing internal team to identify how small communities and rural and isolated groups could participate in this big project, within a given provincial funding envelope. We mapped out a process for involving groups of doctors who were spread widely, to become effective agents for health system improvement.